The Green Web Freddo Frog Charter of Aims
Go to the Media Release about
"Parents surfing the net with their children".
The creating, designing and ongoing development of the Green Web Freddo Frog Internet Site is based on a number of fundamental aims which are outlined in the following points.
The environment and personal safety are two key areas which touch all of our lives everyday whether we are in Melbourne, London, New York, Singapore or Venice.
The new technology such as the internet as never before allows us to travel the information highway with our children as never before across the world.
Freddo Frog an Australian children's character developed by Mac Robertson as a chocolate frog some sixty nine years ago is one of Australia's most recognised icons having over 120 million contacts in Australia alone with consumers, each year.
In creating and designing this site we have aimed to provide an internet site which parents and children can share together as a family activity.
The games and activities involving Freddo have been designed to provide discussion signposts on environmental and safety issues with children to assist parents discuss these with third party endorsement of Freddo Frog, a fun family friend.
The site is also purposely designed to be free of the normal violence oriented "shoot 'em up" games and our storylines and activities will be based on promoting caring and consideration for others.
Our aim is to provide parents and children across the world with ideas and concepts which can be transferred from the internet into the home which support environmental sustainability and safety whilst having fun, encouraging creativity and family activity.
Ron Smith
Managing Director
Green Webb Pty Ltd
